The Master of Event Management provides a significant overview of the events industry and is designed to develop high-level professional skills and knowledge sufficient to equip students for management positions in the broad and multifaceted event industry. With this in mind, the program includes subjects that seek to develop an understanding of event creation, planning, delivery, marketing and evaluation processes and practices for various forms of events in both the Australian and international contexts.

This course aims to produce graduates with professional competence in the specialist area of event management. In addition, high-level general management competencies needed to develop or manage complex organisations involved in the production of public, corporate or other event types are developed.

The course has a strong focus on professional practice, including two innovative capstone subjects – Industry Research Capstone or Internship Experience Capstone – which allow students to work on or with contemporary industry issues and opportunities.

Graduates of this program can pursue careers in such areas as festival management, conference and meeting management, sport event management, venue management, exhibition management, event marketing and sponsorship, corporate event management, event risk management, event theming and design.