AU21 Bachelor of Business (Marketing) RMIT University
RMIT’s marketing degrees focus on developing skills, knowledge and practices that are linked to industry expectations. You will experience this first-hand by examining case studies, and through opportunities to work in industry or on real industry-based projects. This degree combines core business studies with specialist marketing subjects and the option to choose additional sequences of study, including advanced specialisations in marketing, or subjects in other business or related disciplines.
Career Outcomes
Businesses increasingly require graduates with a new set of marketing skills as they move from traditional to digital marketing strategies. Our commitment to a practical, industry-connected education will ensure you are up to speed with current and emerging industry trends.
Recent graduates of this degree are working in industries as diverse as telecommunications, automotive, logistics, retail, property, e-commerce and marketing, in roles covering digital marketing, social media, customer and business analytics, sales, and marketing campaign development. Some alumni include:
Professional recognition and accreditation
Current course accreditations and information about membership and development opportunities for students and graduates.
Australian Marketing Institute (AMI)
Course satisfies the AMI standards that ensures continued professional relevance for marketing graduates. (Accredited for course delivery in Melbourne, Singapore and UPH Indonesia.).
Membership and opportunities
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