Emphasising strategic thinking, innovation and flexibility, the degree prepares you to play a leading role in supporting, growing and transforming sustainable enterprises through your chosen area of specialisation.

You will build broad knowledge of contemporary global business issues; explore business lifecycles, data analysis, cultural diversity and the entrepreneurial mindset; then focus your career direction through a major or double major.

You’ll also have the opportunity to hone your abilities through a real-world capstone experience. This could be an internship; industry project; participation in the Australian eChallenge or Tech eChallenge; a Project Abroad; My Startup course; or approved Business School study tour.

You will emerge ready to research and analyse diverse business problems, develop powerful, evidence-based solutions, and promote ethical, sustainable business through innovation and clearly articulated strategic thinking.

Advertising Officer, Advertising Strategist, Management Analyst, Manager/ Business Management, Market Research Analyst, Market Researcher, Marketer / Marketing Manager, Marketing Associate, Marketing Officer, Marketing Planner, Business Analyst, Business Consultant, Business Development Manager, Business Management, Business Manager, Columnist, Communications Advisor, Communications Officer, International Trade or Business Analyst